Subject: A simpler way to build your LinkedIn presence

Hi [Name],

We are rolling out a new employee social programme designed to make LinkedIn easier, not turn anyone into a company megaphone.

You will get useful content matched to your role and interests, rewritten in a style that sounds like you. You stay in control: review it, edit it, move it, skip it or write your own post instead.

The aim is simple: help you build a useful professional presence while giving the content we already create a much bigger audience.

What we need from you:
1. Connect your LinkedIn account.
2. Pick the topics you actually want to talk about.
3. Review the first few suggested posts so we can learn your voice.
4. Aim for a sustainable rhythm rather than trying to post constantly.

We will share a short profile checklist and training so you can get the basics right first.

Questions or concerns are welcome — this only works if it still feels like your LinkedIn account.

Thanks,
[Marketing / Programme owner]